Q: What success measures should I include in an award entry?

Put measures in place. Clearly state your success metrics and try not to leave any gaps in your data. Don’t be too selective which figures/stats you provide as the judges won’t have the full picture.

You may need to gather information from diverse sectors of the business, such as:
-The last three years’ turnover and profit from your financial director
-Customer feedback and testimonials from the customer service team
-Your latest ‘people initiatives’ from the head of HR
-How your product leads the market, from the marketing department
-The new ‘vision’ the CEO has just signed off