What success measures should I include in an award entry?

Here’s number 2 in our TOP 10 TIPS for entering business awards successfully. 

Put measures in place

Clearly state your success metrics and try not to leave any gaps in your data. Don’t be too selective which figures/stats you provide as the judges won’t have the full picture. 

You may need to gather information from diverse sectors of the business, such as:
-The last three years’ turnover and profit from your financial director
-Customer feedback and testimonials from the customer service team
-Your latest ‘people initiatives’ from the head of HR
-How your product leads the market, from the marketing department
-The new ‘vision’ the CEO has just signed off