What should I avoid doing when writing a successful award entry?

Number 3 in our TOP 10 TIPS for entering business awards successfully. 

Avoid the pitfalls

It’s not rocket science. Judges assess an entrant’s merits on the information included in their award entry: provide enough information to make an excellent case.

No-no’s
  • Your entry shouldn’t be a dry, technical, jargon-ridden essay that fails to show how you stand out from others – especially competitors in your sector.

• It mustn’t be the same entry you compiled for a different award, just with the title changed. Tailor each entry to the award criteria.

• No recycling! It can’t be the same (failed!) entry you sent last year, just with the financials updated. 

• No rushing! Don’t enter with something compiled by the marketing intern the morning before the deadline.