The POPAI (Point of Purchase Advertising Institute) Awards recognise excellence in the Point of Purchase (P-O-P) market.
The Awards are open to any producer or supplier of P-O-P material, advertising/marketing agencies, services companies, brand owners or retailers; members and non-members.
Categories in this years competition are as follows:
-Travel, Leisure and Automotive -Sports, Toys and Accessories -Alcoholic and Soft Drinks -Grocery, General Merchandise and Snack Products – Temporary Display -Grocery, General Merchandise and Snack Products – Permanent Display -Fashion, Personal Products and Accessories -Telecommunications and Computers -Home, Garden and Tobacco -Cosmetics, Health and Beauty, Hair Products and Fragrances -Stationery, Office Supplies, Financial and other Services -Flagship, bespoke or short run (under 50 units) -Installation -Best Digital Content -Best Digital Network -The Innovation Award -The Environmental Award
All entries must have been produced and shipped between 1 March 2009 and 1 April 2010. However, yearly programmes such as automotive campaigns scheduled for year 2010 models are eligible.
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